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Red planet

customer loyalty

Branding Your Company Online

Brand Building with Your Website

Your website is likely your most effective and least expensive element of brand building. A website has advantages over print, radio and television, but that’s not even the #1 reason good companies should use their website for brand building.

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Build your own online store

Building a Successful Online Store

Today creating a store online is relatively easy. That doesn’t mean you should do it. Many people discover too late that managing online store and making it successful can be as complicated as running a traditional bricks and mortar retail store.

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Customer Satisfaction Survey Best Practices

Customer satisfaction surveys can be powerful tools for insight if done properly. Conversely, a poorly designed tool can lead you in the wrong direction. Today we will share a few simple best practices for customer service surveys.

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Four Steps to Sell Just About Anything

Writing better sales copy is an easy process to learn, but takes time to master. Try these four simple steps to immediately improve your sales copy. Don’t fall into the same traps other companies make. Turn readers into engaged users and engaged users into customers.

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Sales Tips for People Who Don’t Like Selling

Many “warm fuzzy” business owners don’t like being a salesperson or even asking for money. People motivated by service tend to be selfless, an admirable quality, but not necessarily good fiscal policy. So whether you’re a veterinarian, a nurse, a massage therapist or chef, at the heart of your business is service, not making money. Profitability, however, is critical to succeeding in your mission.

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Satellite

Keeping PACE: Marketing tips and tech news for SMBs