Do You Own Your Website? An Intellectual Property Primer
April 27, 2023
Trademarks and copyrights are the most common types of IP in website development. Here’s how to know what you own and secure it.
Designing A Brand Identity That Stands Out in A Crowded Market
March 24, 2023
Employ these valuable tips and best practices on creating a brand identity that commands attention, inspires loyalty, and helps you stand out from the competition.
International Women’s Day: Celebrating 10 Revolutionary Women in Graphic Design
March 7, 2023
Today we celebrate the inspiring and revolutionary graphic designers that have paved the way for a more inclusive and diverse industry.
How Do Small Businesses Avoid Legal Trouble?
November 14, 2019
Legal issues can be among the biggest threats to small business success. Entrepreneurs can be prepared by making a few smart decisions at startup.
Optimize Your Social Media Networking with LinkedIn
March 27, 2018
LinkedIn isn’t a new networking site, but it is one that is often underutilized. The business networking site has expanded their features and services for both individual and business profiles alike.
Combine Online and Off-line Marketing for Better ROI
March 6, 2018
A quality business website can improve your return on investment of your off-line marketing efforts in three ways. Provide more detail with unlimited time, space,
Why I Hate the 4P’s of Marketing
July 22, 2016
Every Marketing 101 class discusses the “4P’s of Marketing” – Product, Price, Promotion and Placement. So why do I hate them? Because, marketing isn’t that simple. I wish it was.
The Speed of Marketing
November 6, 2014
“You will become way less concerned with what other people think of you when you realize how seldom they do.” ― David Foster Wallace This
Brand Building with Your Website
June 26, 2014
Your website is likely your most effective and least expensive element of brand building. A website has advantages over print, radio and television, but that’s not even the #1 reason good companies should use their website for brand building.
Three Reasons You Hate Your Web Designer
May 9, 2014
Most small businesses already have a website. Fortunately for us, many of those small business owners also have stories of how they were let down
Five Reasons to Flip Over Custom Websites
May 23, 2013
Many veterinarians today have opted for cheap database driven websites in a can. Your website could be your most valuable marketing tool. Custom websites set you apart from the competition. Click here for ‘Five Reasons to Upgrade to a Custom Website’.
