Ranked #1 by Resorts and Lodging’s Top Ten Pocono Wedding Venues, Stroudsmoor wanted a redesigned website that would showcase all that they had to offer:
- Hosting over 400 weddings per year across six wedding venues,
- Providing lodging in seven unique locations across their property,
- Elegant dining in their old-world Italian restaurant serving resort guests and local patrons,
- A bakery and delicatessen in downtown Stroudsburg providing baked goods to the resort, restaurant, and the community.
- A luxurious spa and salon.
With so much to offer, Stroudsmoor Country Inn took a new approach to capitalize on organic search and local search by splitting web content into three distinct websites, pulled together with a cohesive style guide.
Stroudsmoor.com became the primary website for the Inn, which includes the restaurant and all of the lodging options.
StroudsmoorWeddings.com became the wedding planning and event office website.
StroudsmoorBakery.com serves as the customer portal to the local bakery and delicatessen.
Segmenting their business gave them stronger search engine approval and resulted in far more traffic and dramatically improved local search.
Each website has integrated functionality specific to their needs, while creating an umbrella brand that has made Stroudsmoor a household name in the Poconos.
Mediastead also provides a variety of advertising and managed marketing services to get the most out of their brand.