Small businesses across the country have a big impact. Did you know that small businesses account for approximately two out of every three jobs created in this country? Our economy, our tax base, real estate values, and unemployment rates are all directly affected by Mom and Pop businesses, local franchises, and services that support our communities.
LinkedIn isn’t a new networking site, but it is one that is often underutilized. The business networking site has expanded their features and services for both individual and business profiles alike.
There are right ways and wrong ways to use hashtags on Twitter, Instagram and Facebook. Here are the best techniques and tips.
Some believe that search engine optimization is obsolete because of social media – while others believe SEO should be adapted to compensate for social media.
Posting regularly on Facebook is a great way to get free publicity for your business, even if you have a relatively small fan following. Popularity
Every Marketing 101 class discusses the “4P’s of Marketing” – Product, Price, Promotion and Placement. So why do I hate them? Because, marketing isn’t that simple. I wish it was.
Six Strategies for Web-Centric Marketing™ In 2003 Jason Tweed coined the phrase Web-Centric Marketing™ to describe a marketing strategy which relies on websites to close
Is sharing by employees, good or bad? Facebook can make or break your business. Are your employees helping or hurting with online sharing? Businesses of all sizes are at the mercy of social media. Create a clearly defined social media policy for your staff. Here are twelve Do’s and Don’ts to get you started.
Facebook is easy to use and can be a valuable component to your online marketing strategy. Unfortunately, most small businesses don’t do a good job of actually generating buzz or, better yet, sales with their page. Here are a few quick tips to give your page a boost.
