
Creating a Highly Effective Business Website
Learn best practices to make your business website easy to find and effective at converting online users into paying customers.
Learn best practices to make your business website easy to find and effective at converting online users into paying customers.
Effective marketing can use the psychology of the Six Principles of Persuasion
Your Ideal Customer Profile can be used to craft websites and marketing campaigns. It’s also a pivotal tool to keep sales teams at peak performance.
One of the principal rules of marketing is: “It is always easier to sell to a customer than to a prospect.” A tried and true concept, which is sometimes lost on this new breed of marketing experts, is focusing on customer service and loyalty.
Every Marketing 101 class discusses the “4P’s of Marketing” – Product, Price, Promotion and Placement. So why do I hate them? Because, marketing isn’t that simple. I wish it was.
“You will become way less concerned with what other people think of you when you realize how seldom they do.” ― David Foster Wallace This
Six Strategies for Web-Centric Marketing™ In 2003 Jason Tweed coined the phrase Web-Centric Marketing™ to describe a marketing strategy which relies on websites to close
About 63% of American households have pets, but this doesn’t make them all ideal targets. Look at ways to create laser focus on ideal customers for your pet care company to get the most from your marketing dollars.
Try Managed Marketing with Mediastead. Finding balance between serving clients and promoting your business can be tricky. Too busy with customers, your marketing suffers. Slow your marketing, your cash flow suffers. Marketing is what we do best. Working with animals and their owners is what you do best. Let us help you get back to work.
Marketing your pet care business shouldn’t require learning a second language. At Mediastead, we speak Web, the language of internet jargon. However, we also know the language of veterinary practices and animal hospitals. We create websites and marketing campaigns focused on the needs of vets and your customers. We do things differently at Mediastead.
Direct mail marketing has a bad reputation. At one time, “junk mail” marketing was only appealing because it was cheaper than purchasing mass media ads. Today, most of our junk mail arrives by email. People actually take the time to look through advertisements sent by “snail” mail. A postcard is a great way to get in front of people relatively cheap.