Evaluation & Effectiveness

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Sales are way up. Life is good. Mediastead isn’t done.

Evaluation and Effectiveness are critical to our clients and their marketing strategies.

Evaluation is designing a set of measurable criteria critical to success. We call these “critical measures”, a collection of objective data that not only tells us whether our campaigns are working, but how they work and why they are working.

Effectiveness is measured over time. Effectiveness evolves and changes as your marketing collateral ages.

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Mediastead products and services: