Some believe that search engine optimization is obsolete because of social media – while others believe SEO should be adapted to compensate for social media.
There are three methods of calculating your marketing budget for small businesses. Try these techniques in your strategic planning process.
Posting regularly on Facebook is a great way to get free publicity for your business, even if you have a relatively small fan following. Popularity is important for Facebook content. Individual posts that get more likes or shares will be displayed with …
Differences of opinions, philosophies, skill sets and financial investments often lead to indecision in otherwise cordial relationships. Choosing a Managing Partner can help your business grow without slowing down.
Every Marketing 101 class discusses the “4P’s of Marketing” – Product, Price, Promotion and Placement. So why do I hate them? Because, marketing isn’t that simple. I wish it was.
Independence Day celebrates one the founding fathers declared independence from England in 1776. It was a daring and dangerous decision, but one that ultimately led to the fall of world colonization. The 1800s – Railroads Expand Independence The next c …
To many business owners, their business is their baby. They spent years, possibly decades, building the business and learning from their own mistakes. But now, it’s time to start thinking about selling your company and reaping the spoils of a hard-working life.
Mediastead shows you three ways to use video on your website, and one way to fake it.
The Panama Papers, the largest data breach in history, shouldn’t be blamed on WordPress, Drupal or Microsoft. Amateur IT and lax security, like most cybercrime, are the real culprits.
People are your most valuable asset. Regardless of what activities your organization pursues, people are the critical element between success and failure. You’d think with nearly 7 billion people on this earth, finding great people wouldn’t be a difficult task, yet it is. Subtle differences in education, work ethic, and even health can make massive differences to your business in the long run. Ultimate business success comes down to three distinct people processes; recruitment, development, and retention.
“You will become way less concerned with what other people think of you when you realize how seldom they do.” ― David Foster Wallace This quote from American novelist, David Foster Wallace, inspired me. Every day I work with clients who want to craft a …
Six Strategies for Web-Centric Marketing™ In 2003 Jason Tweed coined the phrase Web-Centric Marketing™ to describe a marketing strategy which relies on websites to close sales, and other marketing techniques to focus attention on the corporate website. …
Introducing PACE Marketing by Mediastead
Learn how Mediastead clients are keeping PACE with the future of business. Download our free introductory kit to the PACE Marketing process.